Product Design Lead

I lead with design to solve real business problems and shape products people love. Over the past decade, I’ve built and scaled design teams, led cross-functional initiatives, and delivered digital experiences across fintech, SaaS, eCommerce, and emerging markets; turning complex challenges into simple, elegant, and measurable solutions.

My strength lies in connecting vision to execution; from defining product direction and experience strategy, to crafting scalable systems and fostering design culture. I've driven impact in high-growth startups and global platforms alike, working at the intersection of product, design, and business to launch category-defining products and elevate user experiences.

Design for me is not just about aesthetics or usability; it's about clarity, momentum, and trust. Whether I’m building zero-to-one or reimagining legacy systems, I bring a strategic lens, creative rigor, and a collaborative spirit to every challenge.If you're building for scale, storytelling, and meaningful user impact — I’m already thinking with you.